How It Works
MumsViews own a panel of women who are either pregnant or have a young child, and these women participate in surveys to help companies answer their market research questions.
We conduct our surveys using the Internet. This allows us to complete projects in a very short timeframe (typically 3-5 days from questionnaire sign off to presentation of results) and allows Mum to complete the survey in a relaxed atmosphere at a time that is convenient for her.
- When a survey is ready the selected sample are invited to participate by a combination of e-mail and SMS text message.
- The invitation e-mail directs mum to a web site where they fill in the survey online.
- Respondent data is captured automatically and when the survey is finished the data is downloaded for analysis.
- The data is analysed and made into a full presentation debrief which is delivered at your offices.
Respondents are rewarded for filling in surveys with either a fixed cash fee or entries into a monthly prize draw.